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Introduction to Finance: Markets, Investments, and Financial Management, by Ronald W. Melicher, Edgar A. Norton
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Business managers will gain a basic understanding of the complex world of finance with Introduction to Finance: Markets, Investments, and Financial Management, 15th Edition. This text presents a balanced survey of the three main areas of finance: institutions and markets, investments, and financial management. The examples have been completely updated throughout to provide the most relevant information. Discussions of small business practice help them gain a better understanding of small business applications. More focus is placed on ethics to reflect the headlines in today’s news. Additional end-of-chapter questions and career-profile features also enable business managers to connect the material to the real world.
- Sales Rank: #39042 in Books
- Brand: Brand: Wiley
- Published on: 2013-10-28
- Original language: English
- Number of items: 1
- Dimensions: 10.80" h x .90" w x 8.50" l, 2.50 pounds
- Binding: Paperback
- 608 pages
- Used Book in Good Condition
Most helpful customer reviews
4 of 4 people found the following review helpful.
but this is written is a horribly dry manner
By Unwirklich Vin Zant
Oh so dry. Seriously, I know this is finance text book, but this is written is a horribly dry manner. It does not hold the attention well, but college text books can be like that.
3 of 3 people found the following review helpful.
Text book electronic version
By Robin Lee
I downloaded to my iPad Air Kindle app. I recommend this book for the MBA program it is very detailed with a lot of examples that is extremely helpful. The features for the Kindle app on my iPad Air is extremely helpful with class studies.
3 of 3 people found the following review helpful.
Great textbook
By Tim
Gave very useful examples and the information flowed nicely to build upon core knowledge. The textbook was very informative and useful.
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